Family Ties

Despite our addiction to numbers, categories, labels and the illusion of control they give; we mostly build our lives around metaphors. Easy ideas that help us to make sense of bigger issues. Some see themselves as advanced monkeys, some as children of God, some see themselves as human resources or investors, some as unrecognised celebrities or even as soldiers in a war. To use a metaphor, we need to be acquainted with the subject. If you see yourself as a pawn, you probably know something of chess. The trick for me is therefore to use images and metaphors most people can understand. If you view yourself as an animal in the circle of life, being part of a human group (I wont say herd), you are probably into nature and ecology.

One of the no-brainers I guess is family. Be it good or bad, we all have an idea of what a good family should be like. Hence, the following articulation of the most important investment guideline, blueprint, compass, operating system, telescope, text book, voice, game plan, or whatever image you might also use:

As a human being the single most important question that you need to answer is: “Who do you view as your family?” It’s not a question to resolve some day or say that you don’t have an answer. Your daily decisions, now, reveal who you think is part of your family. Who is your brother and your sister? Once you have an honest and conscious answer on this question, your life will never be the same again. Unless you’re an asshole and you just give a shit answer to it.

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